ACCA - The global body for professional accountants

Accountancy Futures

research-insights121

Faye Chua, head of futures research at ACCA, talks about the latest research on the future drivers of change for the accountancy and business community

Accountants need to embrace an enlarged strategic and commercial role

As businesses evolve their strategies, structures and business models to survive and thrive in a turbulent environment, there is a clear opening for accountants to assume a far greater organisational remit. The need to ensure responsible practices in the pursuit of growth opens the door for accountants to participate in broader business decision making.

Businesses need to pursue technology leadership

The pace of ICT advancement, the sheer potential of what it can deliver and the pervasiveness of adoption now place technology at the heart of strategy and operations of businesses of almost any size. New mindsets and approaches to technology management are required for this rapidly evolving environment where the firm owns less of the computing and communications assets it relies on.

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Published: 30 May 2013