An accountant or lawyer’s role is not just about technical skills. If you are in practice you will collaborate with clients as a trusted adviser, while if you are in the corporate or public sectors you will often be seen as a business partner within the organisation. In both cases soft skills such as selling and communication are crucial to both personal and business success.
ACCA Scotland is delighted to be partnering with Alan Mackie of Sandler Training (http://www.centralscotland.sandler.com/) on the topic Selling for Non-Selling Professionals. This event aims to support professional advisers to develop their skills whether they are employed in industry / commerce or public practice.
Few professional advisers relish the sales aspect of their career and many organisations:
Alan will look at what causes these problems and more importantly what we can do to remain consummate professionals but also win that key new client.
Alan Mackie, Sandler Training
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