Guidance on winning business and accountancy awards
In the ACCA awards factsheet you can find guidance on the attributes of a good awards entry, how to maximise the impact of entering and some of the awards firms may wish to enter. Practitioners may also wish to help clients enter awards.
Advertising can be an effective way of communicating with large numbers of target customers in well-defined market segments.
Successful advertising depends on identifying the right media to reach your target audience cost-effectively. There is a wide range of online and traditional options.