Investors are turning to 'alternative data' to corroborate the corporate story

Multiple-choice questions: In order to be awarded CPD units you must answer the following five random questions correctly. If you fail the test, please re-read the article before attempting the questions again

  1. Which of these is not really a reason investment analysts are using alternative data?

  2. Which of these is the least likely source of alternative data?

  3. Why are analysts now beginning to use this alternative data at a critically important rate?

  4. Which of these answers best describes why trust is a crucial element in the use of alternative data?

  5. How is the use of alternative data different to the use of data provided in the annual report?

  6. What should companies be thinking about in relation to alternative data?

  7. Why might satellite footage of a retail company’s customer parking spaces be useful to an investor?

  8. Which of these is not really a risk of alternative data?

  9. What two key things are investors comparing when it comes to their use of alternative data?

  10. Which statement most accurately describes what investors can expect from alternative data in the future?