International strategy: do a Dyson, not a Tesco

In order to be awarded CPD units you must answer the following five random questions correctly. If you fail the test, please re-read the article before attempting the questions again.

  1. There are -

  2. Once you have identified an attractive country -

  3. Re timings -

  4. Country attractiveness actually really means -

  5. The liability of foreignness is about -

  6. In exploring international opportunities the best starting point is to map as a matrix -

  7. In evaluating options the best approach is to -

  8. The disappointment faced by Tesco in the US was mainly due to -

  9. Dyson succeeded in the US because -

  10. Where you attack an overseas country -