Zero-based budgeting is making a comeback

Multiple-choice questions: In order to be awarded CPD units you must answer the following five random questions correctly. If you fail the test, please re-read the article before attempting the questions again

  1. Why is zero based budgeting making a comeback?

  2. Who is championing zero based budgeting?

  3. What is the main difference between traditional budgeting and ZBB?

  4. What does ZBB force managers to do?

  5. What are the main benefits?

  6. What are the downsides to the process?

  7. What is the ultimate goal in ZBB for multinationals?

  8. By how much has Unilever claimed to have cut its reliance on external consultants?

  9. How does Diageo claim ZBB has benefitted the company?

  10. What does successful implementation of ZBB rely on?