The trustees wish to promote the activities of the charity and raise awareness of its existence to ensure that all members are aware of the help that is available.
Although ACCA and its staff provide support, the fund is completely independent of ACCA. It has its own branding to avoid any confusion with ACCA.
The trustees hope this reassures applicants when making a claim that any potentially delicate information will not be shared with ACCA; all applications are strictly confidential.
As a small charity, the trustees consider the various options available to enable them to meet the demands on the fund. Some cases require specialist help; because of this, the trustees are researching the possibility of partnering with other charities with similar aims to see what can be done to help each other in dealing with applicants’ problems.
In addition, one of the current trustees sits on the board of the Association of Charitable Organisations (a body promoting and supporting charities in the UK), giving the trustees invaluable insight into the wider UK charity sector.
Recent experience has shown that requests from applicants have moved on from simple applications for direct support, such as grants and loans, to the need for counselling, either by simply having someone to talk to or by helping to obtain professional advice and support.
Historically, a significant portion of the applicants were from more mature members of ACCA who, through age or illness, needed help. However, the demographic has changed and there are now applications from members of all ages.