The accountant's role in putting profit, people and planet on par

For decades and perhaps centuries, profitability has been the overriding measure of performance. Today, we realise people and the planet need to be placed on par with profitability. This is what society now demands. The world is on a mission-critical journey to halt a worsening climate crisis this decade. Accountants have a fundamental obligation to collaborate over a just transition, ensuring no one is left behind.