The report is based on the perspectives of over 150 finance professionals from around the world and 2,300 responses to a global survey, examining emerging trends and making recommendations for CFOs and other finance leaders to consider in preparing their teams for the future.
The report finds that there are only five years to reinvent the finance function to meet these challenges and recommends three main ways to achieve this:
- focus on the delivery of long-term value creation as well as short-term profit maximisation.Â
- create trust in predictive information and pre-emptive decision making in a changing world where trust is at a premium.Â
- embrace new, agile, skill sets, career paths and capabilities and continuously reinvent itself.
Yet the respondents to the survey indicated that there remain concerns as to the following key issues:
- Lack of understanding as to the areas where finance can add business value (38% of first preferences)
- Finance being treated as a cost (32%)
- Current technology suite not meeting the organisation’s needs (30%)
- Lack of organisation-wide collaborative culture – 29%
- Lack of funds to invest in people – 27%
- Lack of funds to invest in, or appetite for, technology – 24%
- Not able to address inconsistencies between long-term and short-term priorities – 23%
- Poor quality data not supporting decision making – 23%
- Lack of senior sponsorship – 12%
- CFO not having a seat at the top table – 7%
Addressing each of these issues, and others as well, are fundamental if finance functions are to thrive in the next decade.
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