What drives your business’ profitability? There are a lot of businesses out there that are passionate about what they do, but rarely examine what lies behind the ups and downs of their P&L. To get the best out of your business – for yourself, your staff and your customers – it is essential to know what drives your profit. Besides, do you even have time to stand back and analyse it? 

This webinar will talk about what drives profit, what other activity can support sales and acquiring profit. We will look behind the numbers and all the other aspects that make the business profitable. 

Join us and Trusha Lakhani FCCA, Coach to Successful Businesses and Non-Executive Director at Elmhurst Energy, to find out more.


Trusha Lakhani, Coach

Trusha Lakhani is a Coach who gets results. Her calm exterior and strong interior conceal a powerhouse of business and financial experience.

Trusha started working in her family business at the age of 14 holding many roles - from labouring in the bottling plant, loading lorries, organising reception and ultimately moving into sales and marketing. She then left the family business to pursue a financial path. Trusha chose to get a degree in Commerce, then qualified in her ACCA, later a MSc in Computing. 

Trusha has worked in a variety of organisations from Multinationals, Charities and SMEs. Trusha’s financial career started as an Audit clerk, Financial Accountant, Commercial Finance Manager, Head of Finance, Finance Director and Non-Executive Director.

Now also certified as a Business Coach, Trusha uses her business experience and financial skills to show business owners how to make the most of their business and their lives.

Trusha volunteers as Chair of the ACCA Leicestershire Network panel, a member of the ACCA Corporate Sector panel and a Governor of her local college. She has also served on the ACCA International Assembly.