Meet the Executive Board
Our Executive Board is responsible for day-to-day management and decision-making, and our Chief Executive Helen Brand OBE reports directly to Council.
The team is made up of six high-performing people whose experience combines accountancy and strategic leadership.
The Executive Board is:
Chief Executive - Helen Brand OBE
Executive Director - content, quality and innovation - Alan Hatfield
Executive Director - service and change
- Julie Hotchkiss
Executive Director - finance and operations - Raymond Jack
Executive Director - strategy and governance - Maggie McGhee
Executive Director - relationships - Lucia Real Martin
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Helen Brand
Helen Brand
Helen Brand is chief executive of ACCA, the global body for professional accountants. Since taking up the role in 2008, Helen has led ACCA through a period of global growth which has seen its membership double to more than quarter of a million. ACCA’s diverse and inclusive community has expanded to cover 179 countries, and also includes more than half a million future members.
Helen is a passionate advocate of the role of accountants in driving an ethical, sustainable and inclusive approach to business and the public sector, and is a frequent speaker on these issues. She has widened ACCA’s role in advancing the profession and contributing to the public good, for example through its pioneering work to support the development of the profession in emerging economies and its leadership in developing the skills needed for sustainability reporting and assurance.
She was a founding member of the International Integrated Reporting Council (IIRC) and played a role in its successor organisations.
Helen is also a member of the UK government’s Professional and Business Services Council, and has participated in a number of trade advisory forums and university advisory boards. In 2022, under India’s leadership, she was a member of the B20 Task Force on the future of Work, Skills and Mobility and in June 2023 she joined the Board of the UK-ASEAN Business Council (UKABC). In July 2025 she joined the Board of the AACSB, the Association to Advance Collegiate Schools of Business.
Helen was awarded an OBE in the Queen’s Birthday Honours list in June 2011 for services to accountancy and received an honorary doctorate from the University of Exeter in December 2017. She also received the Outstanding Contribution to Accountancy Award at the 2025 International Accountancy Awards.
Job title: Chief Executive -
Alan Hatfield
Alan Hatfield
Alan Hatfield is executive director of content, quality and innovation at ACCA.
Alan leads our development of forward-thinking content and solutions across education, learning, professional insights research and brand. This includes responsibility for innovation in the ACCA Qualification, and supports the careers, professional development and studies of ACCA’s 241,000 members and 542,000 future members across 178 countries.
Alan’s background is in professional education where he has over 25 years’ experience leading teams in creating and launching qualifications and development programs.
Alan is a graduate of Glasgow University and a member of the Institute of Chartered Secretaries and Administrators. He holds an MBA (with distinction) from Oxford Brookes University.
Job title: Executive Director - Content, Quality and Innovation -
Julie Hotchkiss
Julie Hotchkiss
Julie was appointed to ACCA’s Executive Team in November 2018 and currently serves as executive director – service and change. In this role, she oversees capabilities that are fundamental to how ACCA delivers value and adapts in a rapidly changing world, bringing together technology and transformation, customer service, and business operations.
Previously, Julie held the position of Executive Director – People and Transformation, where she played a key role in aligning the people agenda and major change initiatives with ACCA’s strategic objectives, helping to ensure the organisation was equipped to achieve its long-term goals.
Julie joined ACCA in 2014 as director of customer service, where she ran ACCA’s 24-hours-a-day, 365-days-a-year customer service centre, ACCA Connect, and exam operations worldwide from the body’s global operational centre in Glasgow. Before joining ACCA, Julie worked in local government insurance and utilities.
Job title: Executive Director, Service and Change -
Raymond Jack
Raymond Jack
Raymond Jack joined us in January 2013 as our executive director - finance and operations.
He is a former executive director of Scottish Power Energy Retail, where he also held posts including sales and marketing director and business transformation director. Raymond began his career at Coopers & Lybrand (now PwC), where he spent 12 years largely specialising in corporate finance, recovery and consulting.
A chartered accountant, he also has a degree in accountancy and a Master's degree from the University of Cambridge.
Job title: Executive Director, Finance and Operations -
Maggie McGhee
Maggie McGhee
Maggie leads ACCA’s development of strategy and ACCA’s corporate governance arrangements and the governance of ACCA members and students.
Our integrated thinking and integrated reporting, reinforcing that being a force for public good is at the heart of what we do. ACCA’s corporate governance arrangements and the governance of ACCA members and students are fundamental in ensuring we actively supporting ethics and integrity in the profession.
With a background in audit and technical accounting, Maggie was previously the Director of Professional Insights at ACCA, where she led a team of technical and policy experts to support ACCA’s global thought leadership agenda.
Before joining ACCA, Maggie worked for PwC in the Advanced Regulatory and Compliance Analytics area applying specialist analytics tool to clients in the banking and capital markets sector.
A chartered accountant with a degree in law, Maggie trained with the National Audit Office UK where she was the Director General of Audit. With over 18 years’ experience of auditing central government bodies, Maggie’s engaged extensively across the audit and accounting profession, both within the UK and internationally, to influence sector developments. As part of this work, Maggie’s been a member of a number of working groups and committees including the Accountancy Europe’s Public Sector Working Group, the EU European Public Sector Accounting Standards (EPSAS) Working Group; HM Treasury’s Financial Reporting Advisory Board in the UK; and the Financial Reporting Council (FRC) Audit and Assurance Council.
Job title: Executive Director, Strategy and Governance -
Lucia Real Martin
Lucia Real Martin
Lucia Real-Martin is ACCA’s Executive Director, leading ACCA’s global Relationships teams and its engagement with partners across markets. She is responsible for strengthening ACCA’s reputation, influence and strategic relationships worldwide, working across business, government, regulation, education and the wider accounting and finance ecosystem.
A member of ACCA’s Executive Board, Lucia plays a key role in delivering ACCA’s strategy through partnerships and collaboration that create value for members, future members and the profession, while ensuring ACCA remains closely connected to market changing needs.
With more than 30 years of international experience, including over two decades in the accounting and finance profession, Lucia has worked extensively across markets to build partnerships and ecosystems that develop the capabilities of finance professionals and strengthen the profession’s contribution to business and society. Her experience spans strategic growth, stakeholder engagement, professional education, sustainability, inclusion and the evolving role of accountants in a rapidly changing global economy.
Lucia holds degrees from Spain, the UK and Australia, including a Master’s in Entrepreneurship & Innovation, and is a Graduate member of the Australian Institute of Company Directors (GAICD).
Job title: Executive Director, Relationships